Soulmate ™ is a model specific to Goodjob, developed by a team of subconscious research methods experts, psychologists, anthropologists and strategists.
The Soulmate ™ research model is particularly effective in areas with complex and long decision-making processes and in exploring what is within the subject/context.
Soulmate focuses on three fundamental things:
Emotions
Emotions
It reveals the main emotions of people about the subject or brand. By this means it ensures to rule their world of emotions.
Values
Values
It reveals collective values By this means it ensures to embrace the same values and avoid contacting with opposite values.
Memories
Memories
It reveals effective memories. In this way, it creates the opportunity to use these memories as a tool in communication and to present them to people like a mirror. At the same time, memories present important facts with the intense emotions and values they contain.