Literature analysis is carried out by examining many scientific researches and analyzes on the subject. We believe that marketing involves many sciences. Thus, for example, it examines the regret of eating when working for a food brand, the expectation of being liked when working with a cosmetic brand, and the feeling of inadequacy of mothers when working with a diaper brand. He does this laborious job with great pleasure. What we really make the difference is our ability to use this theoretical data in a way that contributes to an extremely practical result.
In this study:
Published articles on the subject are examined.
Technical details of the product or service are learned and value added processes are analyzed.
Successful examples in the country and in the world are examined.
Benchmarks from other sectors are analyzed.

Literature Analysis Cases